Política de privacidade e cookies

Welcome and thanks for your interest in WAPI, Soluções de marketing promocional, Lda. The website www.wapi.pt (hereinafter referred to as website) and any other related websites, products and services provided by us, as well as any other communication medium where a hyperlink to this website and / or this privacy policy is displayed, such as how electronic communications and other media are linked by this privacy statement. The website is owned by the company WAPI, Soluções de marketing promocional, Lda. (hereinafter referred to as WAPI, or us) registered with the Commercial Registry of Coimbra, under NIPC 514792175. This Privacy Policy statement (hereinafter referred to as the Policy) describes all of the personal information we collect, how we collect it, how we use it, how we disclose that information, and the measures we take to protect your personal information. By visiting the website, purchasing articles or requesting quotes, we understand that you accept the privacy practices described in this policy. In any case, we will ask for your explicit consent whenever there is transaction of data between visitors and users of our website, which may incur a clear personal identification of the visitor and / or user of our website.

Data and information we collect

We collect different types of data through the website, or through other means related to the development of our business. The basic premise on which data collection is based is the establishment and management of business relations between the user and WAPI, whether through the website or through any other means of contact with us. All data collected is processed and processed by WAPI in the interest and safeguard of established business relationships. All data collected that is provided by the user through our website is accompanied by an explicit request for consent. At the level of the type of data collected, we can differentiate them into two distinct types of data: user supplied data, automatically collected data and data provided by third party applications / services. User-supplied data: When you use the website, whether as a registered user or as a visitor, you may provide us with personal information that we may collect and store. This information includes information such as: your name, company name, e-mail, postal code, locality, district, telephone / mobile phone, nif / nipc, logos and / or other messages and images to be applied in the personalization of articles as well as information related to the form and process of payment for any and any good or service purchased. Other information that may be collected is related to data associated with your geographical location or preferences, as long as these alone allow your identification as an individual. This data may be provided when you perform actions such as registering a user account on our website, when you submit a contact request using the forms available on the website, when you make a purchase or when you request a quote about our products and services, when you contact us through any other medium and support displayed on our website, such as by phone or email address. Data Collected Automatically: When a user or visitor accesses our website, we may automatically record certain information related to that access, using various technologies for which cookies, web beacons or clear gifs are registered. In the information collected we can find the IP address or other elements that help to track the device used, the browser and / or other information about the device used and the actions performed on our website, such as: pages visited during the access to the website , origin of traffic, access to our website, time and duration of navigation on the website. Information about interactions in other media and communication media may also be collected, for example, hyperlinks clicked on electronic messages, downloads made and accessed by the user, and others. In the process of automatic data collection, there is no collection of any information that identifies you as an individual, and all data collected is collected equally between all visitors and users of the website. Data collected by third party applications / services: In the course of using our website, as visitor or user, you may be provided access to the use of third-party applications, such as applications for processing payments related to your purchases. For the use of such services, you may be asked for your username and password to access said application / service. By authorizing the link between our website and such applications / services you are also authorizing access to the consultation and storage of any data that these applications / services may provide us. We recommend that you consult the Terms and Conditions, as well as the Privacy Policies of such applications / services, understanding what information may be shared between the parties, and in case of disagreement, make the necessary amendments and amendments. Please review these Terms and Conditions and Privacy Policy carefully before using the integrated applications / services on our website.

How we use the data and information we collect

At WAPI we use the information and data collected in very specific ways, related to the supply of our products and services, strictly related to our business activity, which include the following uses of data: Activity and business relationship: When you provide us with your personal data and information, we use information obtained primarily in the performance and establishment of business relationships between the user or visitor of the website and WAPI. We also use the information and data available to improve the development of the goods and services provided, adjusting the goods and services to their needs. Your data is also used as a key tool to answer the questions that you can put us through the means of contact presented on our website. Actions to improve and develop our goods and services: The information collected and provided to us – in addition to personal data – may be used to analyze and understand consumer trends and general preferences of users or visitors to our website. This information will help us to improve our offer of goods and services that we present on our website. For this type of analysis and monitoring it is not usual to resort to the use of personal and identifiable information, however, if such need and such use is verified, all data processed will be kept confidential and confidential, and the information used for the purposes described in this section. Promotion of goods and services in marketing and communication actions: We may use your name and e-mail address, or other information provided and deemed relevant, as a visitor or user of our website to contact you regarding issues related to established business relationship processes and other administrative processes, as well as for the inform about updates related to the promotion of goods and services and potential events of interest.

  • Processes of the business relationship established: We include all the communications related to the answers you may receive, answers to requests for quotes, dynamic updates on the status of your purchase, sending and processing financial documents, among other points of interest for a healthy commercial relationship between the parties;
  • Promotion of goods, services and events of interest: At this point we include the update on promotions and events related to the goods and services offered on our website.

For more information on this point, please refer to the topic “Your preferences – Access, Correction and Elimination”. Cookies and other screening technologies: We may use automated collection of non-identifiable data through cookies, clear gifts or web beacons or other similar technologies to provide you with a better experience of using our website, such as: personalize the service we provide you and may remember your access credentials to our website so that on your next visit you do not have to re-fill this data. It also serves to provide you with exclusive and dedicated content, taking into account the previous navigation experience on our site, and also to monitor and analyze the performance of the website as a whole, detect any errors or needs for improvement, adding to such metrics and some indicators considered as key elements such as the total number of pages visited, the number of visits per page, the length of each visit to our website, the ways you access our website, and your interactions with our promotional campaigns. You can get more information about cookies from this link. Analytics: We use Google Analytics as a tool for evaluating and measuring traffic to our website, whether it is accessed by a visitor or by a user. This tool helps us create customized reports about the overall and partial performance of our website and is an important tool in compiling data that helps us to develop and improve our marketing strategies. Please note that Google Analytics operates independently and owns its own Privacy Policy. We recommend that you read this same policy as Google may use information collected on our webste to evaluate the activity of visitors and users on our website. You can consult more information by browsing this link on privacy and data security. We have taken all necessary steps to protect the information we collect through our use of Google Analytics. The collected data is used based on the need to solve problems (technical or other) of our website, to better manage our website and to anticipate preferences of visitors and users. All data collected by our use of Google Analytics is not identifiable, so none of the information collected, in addition to not allowing it, will not be used to identify visitors or users of our website.

With whom we share / To whom we disclose the information we collect

Except as noted in this policy, we will not intentionally disclose, share or otherwise transact in whole or in part your personal data as a visitor or user of our website. If we wish to do so we will contact you requesting your explicit consent to do so. However, in the course of our commercial activity and to fulfill our commercial commitments with visitors and users of our website, we may disclose the information we deem necessary to third parties. Unrestricted information: Any information that the visitor or user voluntarily submits in any public area of ​​the website, will be visible and accessible to any other visitor or user who has equal access to the contents. Suppliers and suppliers of goods and services: We work with a group of companies that provide us with several services that are indispensable to the fulfillment of the purposes of our commercial activity. In this list of entities are, for example, web services such as the hosting of our website, development and programming of the website, billing and payment processing systems, carriers that get their orders and other suppliers of goods and services. In all cases, we make access to information available as limited as possible, so that each one of them is able to carry out his activities towards us within what is strictly necessary for the good performance of his tasks and commitments. In all cases, agreements and contracts are established under which confidentiality and professional secrecy are guaranteed, which are the fundamental stones that underpin all of our relations. Personally unidentifiable information: We can guarantee that certain personally collected information that is not personally identifiable may be made available to third parties for a number of purposes, including: building performance reports for the website; for commercial or marketing purposes of WAPI; to help third parties understand the interests, habits and consumption patterns of our visitors or users, with a view to improving certain programs and content that WAPI relies on, such as data analysis. Compliance with legislation, legal processes and compliance with the Law: We may disclose personal data and information as well as other information if required to do so by law or in the good faith belief that such action is necessary to comply with applicable laws. We may also disclose personal data and information in response to a valid judicial order or in response to subpoenas or warrants so as to cooperate in a clear and transparent manner with the authorities. We also reserve the right to disclose personal data and information as well as other information deemed necessary to: take precautions against liability; protect ourselves or third parties against misuse and fraudulent, abusive or illegal use; investigate and defend ourselves against accusations or claims of third parties; protect the integrity of goods and services provided; protect our property and any tools and media such as our website; enforce contracts or protect the rights, property or safety of third parties. Change of ownership: Information about visitors and users, including personal and customer data, may be transferred physically or electronically to a purchaser, successor or assignee as part of any merger, acquisition, debt financing, asset sale or similar transaction. This is also the case in the case of insolvency, bankruptcy, bankruptcy, in which the information is transferred to one or more third parties, only if the recipient of the user data and information in our possession undertakes and respects a Privacy Policy that has consistent with this policy.

Rights on your data – Your choices

As the holder of your personal data and the information you provide to us, you continue to have all rights of access to your information, as well as its rectification or deletion. Query, fix, or delete access: By providing respect for your privacy, we provide you with access to your personal information and information that you may have provided through our website or other means of contact. If you wish to consult, change or delete any data that we have in our possession, you may do so and request the transaction that you consider most appropriate to our possession of your data and information. To do so, send an e-mail to data@wapi.pt indicating what action you intend to take, or request the action you want through one of the other means of contact available at the “Contacts” point in this policy. Please note that because of the sensitivity of personal data, we will only process the provision of data, changes or removals of user data only when the data subject so requests in writing. At the same time, if you are a user of our website, you may at any time consult your data in “My account”. In this zone you can change your present data, however, keep in mind that despite the changes you make are immediate, it may take a short period of time until these changes are recorded in our database. Due to the frequency and frequency of our backups, we may maintain your personal data even after you have requested any changes or deletions. Likewise, we may retain information and data submitted to satisfy legal obligations, or others where we believe we have a legitimate reason to do so. In all cases, when requesting removal of data, we will process your request within a maximum of thirty (30) days from the date of receipt of the request. In any case, the visitor or user can always refuse to share certain personal data with us, otherwise we will not be able to provide you with some of the goods and services of our commercial activity. Navigation information: As a visitor or user to our website, you may opt out of Google Analytics’ automatic information collection about your visit to our website. To do this, simply use the Google Analytics Opt-Out tool. Unsubscription: If you receive our promotional emails, you can deactivate your subscription at any time. You can follow the instructions in the footer of the received message. You may also request your removal in writing, using the e-mail address in the “Contacts” section of this policy. If you are a registered user, you can also do so through the “My account” area. In all cases, you can also use the other means of contact present at the “Contacts” point to request the removal of your subscription. Please note that if you choose to change your settings, it may take up to 10 (ten) business days for us to properly process your request. Similarly, even after canceling the receipt of the promotional messages, you will continue to receive all administrative messages related to the commercial relations established with us via the website or other means of contact presented therein at your usual email address.


We use cookies on our website to improve its performance and user experience, as explained in the section “Automatically collected data”. Cookies are small text files sent to your device through your browser, which stores them in a file folder. Each stored cookie is unique and contains anonymous information and therefore can be considered non-harmful and does not contain personal information. We can however use 4 types of cookies:

  • Strictly needed / essential cookies – These are essential to allow the visitor or user to navigate the site and use its resources, such as access to secure areas of the website. Without these cookies the requested services can not be provided. This type of cookies does not collect information that identifies a visitor or user of the website.
  • Performance cookies – These are cookies that record information about how a visitor or user uses the website, for example, which pages are accessed most frequently if they receive error messages from the pages themselves. This type of cookies does not collect information that identifies a visitor or user of the website, and are only used to improve the functioning of the website.
  • Functional Cookies – Cookies that allow the website to remember the choices it makes, such as your username, language, or the region where the visitor or user accesses.
  • Advertising and behaviorally targeted cookies – These are cookies that are used to display ads relevant to you and your interests. They are also used to limit the number of times you see an ad and to monitor the effectiveness of advertising campaigns. This type of cookies does not collect information that identifies a user, however, the information is shared with other organizations, such as advertisers. Very often, these cookies are associated with features that an entity provides to our website.

The following cookies are used on our website: Name: cookie_notice // Duration: 30 days // Description: When you accept the use of cookies on our website, install a cookie to remember the option to accept cookies on future visits; Name: wordpress_test_cookie // Duration: 1 session // Description: Skip the browser and its possibility to accept cookies by default. Name: NID // Duration: 6 months // Description: Places a cookie related to the personalization of ads in Google properties, which are used on our website as the captcha validation system or Google Maps; Name: woocommerce_cart_hash // Duration: 1 session // Description: Places a cookie related to the contents that are added to the cart on the website; Name: woocommerce_items_in_cart // Duration: 1 session // Description: Places a cookie related to the contents that are added to the cart and when there are variations to it; Name: wp_woocommerce_session // Duration: 1 year // Description: Contains information related to the unique identifier used for each user, retrieving cart information related to it, in the database of the website; Name: wordpress_logged_in // Duration: 1 session // Description: Allows a user to access your account and lets you know who the user is and returns you to most of the website interface options. Name: wp-settings // Duration: 1 day // Description: It allows to identify the user number in the user table of the website, guaranteeing access to the admin panel interface (for website administrators only) and part of the graphic same and the website itself. Name: gridcookie // Duration: 1 session // Description: Controls the layout of grid products in the website store.

Services of third parties

Our website may contain features or links to services provided by third parties. Any information that the visitor or user provides on websites or services provided by third parties, is provided directly to the operators of such services and / or websites and is subject to the Privacy Policy of these operators, even if accessed through our website. We are not responsible for the content, privacy practices and security of third party websites or services, even if the access links have been provided by our website. We strongly recommend that you review and view the privacy and security policies of third parties before providing any information.

Data and information security

We follow generally accepted standards to protect the information you provide through our website, both during and after the transmission. We maintain appropriate administrative, technical and physical safeguards to maintain your personal data from accidental destruction, accidental loss, unauthorized alteration, as well as disclosure, unauthorized access, or any improper and unauthorized use of data processing. This includes: firewalls protection, password protection, and other authentication access controls. We use SSL technology to encrypt your data while transmitting it over the Internet. However, no method of transmitting personal information and data over the Internet is 100% secure. Just as no storage method is. We can not therefore guarantee full security of any information that you transmit to us as a visitor or user of our website, so do so at your own risk. Likewise, we also can not guarantee with complete certainty that such information can not be accessed, disclosed, altered or destroyed through violation of our safeguards. If you believe that your personal data has been compromised, please contact us as stated in the “Contacts” section of this policy. Under the terms of the Act, if we detect violations of our security systems, we will inform you immediately, along with the competent authorities.

Retention of data

We only retain personal data collected while the business relationship between the visitor or user, the data subject, remains with WAPI, and for the period necessary to fulfill the purposes for which they were originally collected. We will also retain the data required to comply with our legal obligations.

  • In the event that the user deletes your account, your data will be erased until 30 days after the date of receipt of the request.
  • Any data held and backed up is kept for 3 months.
  • Billing information is retained for a legal period of 10 years in accordance with accounting and taxation laws in Portugal.
  • Information about business transactions is maintained between the visitor or user and WAPI for a period of 10 years.


Although we can give you the possibility to adjust your privacy settings as well as access to your personal data, we reinforce that, no security measures are 100% effective. We are not responsible for the outline of privacy measures, or security measures on our website. Additionally, we can not control the actions of other users with whom you may have shared your information. Even after removal of the information provided through our website, the caching and archiving services may have stored this information, and therefore third parties may have copied, accessed or stored the information provided or transmitted. We can not and do not guarantee that information posted or transmitted through our website can not be viewed by unauthorized persons.

Data transfer

Our website is hosted in Portugal. All databases with contacts, data and personal information will be hosted in Portugal. In spite of the physical location, as a visitor or user, if you choose to use our website from outside the European Union, and therefore with other laws regarding the collection and protection of personal data, please note that you may be transferring personal data out of your geographic region for storage and processing. We will comply with GDPR requirements, providing adequate protection for the transfer of personal information to Europe.


You may contact us regarding questions or doubts about this policy, as well as for processing any request related to your data and your personal information by email data@wapi.pt. You can also contact us by registered letter addressed to: WAPI, Soluções de marketing promocional, Lda. Rua António Jardim, nº. 306, 3º Frente 3000-036 – Coimbra, PORTUGAL If you have any concerns or complaints regarding this policy, you may have recourse to the National Data Protection Commission, using the following link.

Changes to this policy

Please visit this page regularly to be alert to any changes to this policy, which may change on time. Whenever a change to this policy occurs, we will make it available through our website, as well as indicate the date of the last change. The continued use of our website after the review of the policy and its changes have been implemented indicates that the visitor or user has read, understood and agrees to the current version of this policy.